A Thematic map is a map where geographic regions are colored, shaded, or patterned in relation to a

"Data Visualization is better than numeric language as it helps us with a clear picture of the results and requires less effort to build a holistic understanding".


This type of map is particularly useful when visualizing a variable and how it changes across defined regions or areas.

Thematic maps represents quantitative data using different colors or shades in proportion to show density, percent, or quantity of an event in a geographical area

There are likely a number of important insights contained in your data that may not be evident when viewing it in a spreadsheet. Thematic maps let you visualize your location-based information and bring it to life, making those insights much easier to spot.

Comment below if you find this interesting

#easymaps #marketing #brand #advertising #marketingstrategy #mappingmadeeasyforeveryone #data #bigdata #datascience #share #analysis #analytic #media #gis #visualization