Content Strategy Is My New BFF! - Why It's Essential For Successful eCommerce

In this week's eCommerce Podcast, we look at the principles of content strategy and why it's so important for eCommerce.



Content Strategy is a critical part of any successful business. It might not seem like a big deal at first, but when you're trying to grow your business and make more money, content management can be one of the most challenging tasks on your list - especially if you don't have a plan or system in place!



Join in the conversation as Matt and Katie Wight talk about the importance of having a kick-ass content strategy and why it’s so crucial in eCommerce.



Katie is the founder of KW Content, a global content and social media marketing agency that develops and launches content and social media programs for purpose-driven brands.



We record and broadcast all our interviews live on Facebook and YouTube which gives our audience a chance to become a part of the conversation. They are in a prime position to interact with the guests and ask specific questions that relate to their business - so come and join us Thursday, September 16th, at 16:15 (GMT).



The eCommerce Podcast provides weekly interviews with digital expert entrepreneurs and business leaders from around the world so that we can all learn from the actionable advice and tips to grow our online companies.



More info: www.eCommercePodcast.net



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